Stakeholder Collaboration in Sustainable Tourism Development in Tana Toraja, South Sulawesi Province, Indonesia: Efforts to Improve Tourist Visits
1Suparjo, 2Yoga Adhi Dana, 3Charisha Mahda Kumala, 4Endang Sri Sunarsih
1University 17 August 1945 Semarang
2POLTEKU Kudus
3Politeknik Rukun Abdi Luhur, Kudus
4Diponegoro University
https://doi.org/10.47191/jefms/v7-i6-58
ABSTRACT:
The primary objective of this study is to assess the impact of stakeholder collaboration, implementation of sustainable tourism principles, supportive policies, and regulations on the enhancement of tourist visitation. Tana Toraja. Data was collected from 290 respondents from government institutions, local community groups, the private sector, educational institutions, non-governmental organizations and mass media. Respondents were selected using purposive sampling technique. Structural equation modeling the data was subjected to analysis. The findings of this investigation demonstrate the following: 1) Enhanced collaboration among stakeholders yields a favorable and noteworthy impact on the rise in tourist arrivals, 2) The execution of sustainable tourism principles leads to a beneficial and notable rise in tourist visits, 3) The endorsement of policies and regulations exerts a favorable and notable sway on the increase in tourist visits. This research recommends 1) Collaboration and coordination between governmental authorities and key players in the tourism sector are crucial in enhancing the overall tourism experience for visitors. 2) Enhancements in the implementation of sustainable tourism practices, including environmental conservation, community engagement, and preservation of local traditions, are essential for sustaining the appeal of tourist destinations and elevating visitor satisfaction levels. 3) The formulation of policies and regulatory frameworks by the government is imperative to bolster tourism growth, encompassing strategies such as promotional activities, infrastructure enhancements, adherence to quality benchmarks, and financial incentives to allure a larger influx of tourists.
KEYWORDS:
collaboration, stakeholders, tourism principles, regulations.
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