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ABSTRACT:

In the midst of unprecedented technological advancements and rapid industrialization, the imperative for sustainability has emerged as a paramount challenge. This article explores the realm of sustainable product development at the intersection of innovation and ecological responsibility. Recognizing the profound impact of products on the environment, businesses and industries are shifting away from the traditional linear production model to embrace circular and regenerative approaches. Sustainable product development has become a linchpin for reconciling economic prosperity with environmental preservation. The article delves into the intricate web of interactions constituting a product's life cycle, addressing aspects from eco-design principles to circular economy practices and cutting-edge technologies. It provides insights and strategies for harmonizing the process of product creation with the imperatives of ecological sustainability, offering a roadmap for industries, innovators, and consumers to navigate towards a more sustainable and resilient future.

KEYWORDS:

Sustainable product development, Eco-design, Circular economy, Environmental stewardship, Technological innovation

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