Development of Social Entrepreneurship Organizations Based on Social Bricolage and Diamond Models to Support Village Tourism Innovation
1Mochamad Fatchurrohman, 2M. Azizul Khakim
1,2Sekolah Tinggi Ilmu Ekonomi Mahardhika, Surabaya, Indonesia
https://doi.org/10.47191/jefms/v6-i11-19ABSTRACT:
A country's economy can be categorized as being in good condition if all components have a positive contribution to the country's economy. We can understand that the smallest component in a country's economic development is the synergy of the village economy. One sector that can be a strength of the village economy is tourism. Based on this, researchers are called to direct this research to the development of village tourism. This research is a qualitative type, so data is taken from field observations and interviews. Social bricolage (SB) provides an opportunity to create an inclusive tourism economic development model for underprivileged communities to be empowered in developing their regions with the concept of local wisdom in a sustainable manner. The social entrepreneurship organizational development model using the Diamond Model and social bricolage encourages business model innovation and social entrepreneurship in the field of village tourism. Based on the previous description, we can conclude that this research will have a positive impact when the concept of entrepreneurship development based on social bricolage and the diamond model is implemented well. This research will measure these two concepts so that appropriate conclusions can be drawn.
KEYWORDS:
Village tourism, Diamond Model, Social Bricology, Entrepreneurship, Economy
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