Acceleration Programs For Entrepreneurship Growth and Development on Community-Based Telematic Creative Industry in Malang Raya
1Fajar Supanto,
2Andi Wijayanto,
3Yuntawati Fristin
1Department of Management, University of Merdeka Malang, Indonesia
2Department of Business Administration, Universitas Diponegoro, Semarang, Indonesia
3Department of Business Administration, University of Merdeka Malang, Indonesia
https://doi.org/10.47191/jefms/v5-i6-13ABSTRACT:
The shift from the information economy to the creative economy has brought the creative industry as one of the sectors that make a major contribution to the economy of a country. This research was conducted with the aim of developing a program for accelerating the growth and development of entrepreneurship in the creative telematics industry in the Greater Malang area. The research was conducted on the creative industry community, local government agencies, business actors, and academics. Data collection techniques using interviews, focus group discussions, direct observation, and documentation. The data were analysed using qualitative descriptive analysis techniques. The research concludes that the training in the field of telematics is a major need, in addition to assistance, facilitation and aid. The priority training programs that need to be carried out are 3D animation training, financial management training, marketing management training, cinematographic production training, digital motion pictures training, photography design training, managing files & programs training, and web design training. This research provides some policy recommendations for government, business, academic or intellectual, and telematics communities.
KEYWORDS:
acceleration programs; entrepreneurship; quadraple helix model; telematic creative industry
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