Can Online Commerce Help SME Owners in the Wood Industry Weather the COVID-19 Crisis?
1I Made Adi Suwandana,2Ni Nyoman Yuliarmi,3I Gusti Wayan Murjana Yasa,4Putu Ayu Pramitha Purwanti
1,2,3,4Faculty of Economic and Business, Udayana University, Indonesia
https://doi.org/10.47191/jefms/v5-i11-29ABSTRACT:
Petang and Abiansemal Sub-Districts, Badung Regency, which are dominated by wood craft industry players in the SMIs sector as the backbone of the economy, are seriously affected not only in terms of total production and trade value but also on the number of workers who have lost their jobs due to this pandemic. The concept of business resilience in direct relation to the company's ability and resilience in the face of the Covid-19 pandemic is very important in mediating E-Commerce Based entrepreneurship. This condition will help SMEs to implement various policies in an effort to improve the quality of life of business actors. In this article, a literature review and interaction of quality of life, business resilience and E-Commerce Based entrepreneurship will be discussed.
KEYWORDS:
online commerce, SMES owners, wood industry, COVID-19
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